MMD Flatfish: The Ultimate Flathead Imitation Lure

Ditch the wrigglers and old school paddle tails. It's time to unleash the MMD Flatfish, an innovative Australian designed soft plastic lure redefining inshore fishing. This meticulously crafted replica perfectly mimics the appearance and movement of a juvenile flathead, triggering aggressive strikes from hungry predators like barramundi, jewfish, snapper and XOS Flathead.

Trigger the Feeding Frenzy

Imagine this: you cast your line, and the Flatfish darts off the bottom, mimicking the panicked escape of a real flathead. Then, it glides back down, settling naturally on the sandbed, practically begging to be devoured. It's a flathead-feeding frenzy waiting to happen!

Key Features:

Deadly accurate profile: Sculpted soft plastic bait and painted to match a juvenile flathead perfectly – it's like holding a mirror up to nature.
Unique "lift and glide" action: The MMD Flatfish lures internal weighting and inverted paddle tail, create an irresistible dance of escape and surrender.
Mesmerising 3D holographic eyes: These aren't just painted on – they glint and shimmer, drawing predators in for a closer look (and a fatal bite!).
Aussie tough: Built to withstand the brutal attacks of monster flathead, snapper, jewfish, and barramundi.

Available in two sizes

140mm (29g) – for those trophy hunters seeking the biggest, baddest fish in the waterway.
110mm (13.4g) – perfect for snagging those feisty mid-sized predators.

Note: Each size is sold separately.

What’s in the pack?

Each packet of MMD Flatfish lures contains two fully rigged soft plastics.

Colours Available

When placing your online order, choose from these colours:

Sand: A natural colour that perfectly imitates a sand flathead and blends well in clear water or sandy environments.
Dusky: A darker, more natural colour perfect for imitating dusky flathead or fishing in murky water.
Dark: A deep, almost black colour that creates a strong silhouette and is ideal for fishing in low-light conditions or deep water.
Ghost: A white colour highly visible in various water conditions and excels in low light or when fish are wary.

Designed for Aussie Predators

Crafted by renowned Australian lure designer Mick Molnar, the MMD Flatfish is designed to entice a variety of species, including:

Barramundi
Jewfish
Snapper
(And, of course) XOS-sized Flathead!

Why Choose MMD Flatfish?

Unmatched Realism

The lifelike profile and action trigger instinctive strikes.

Versatile Performance

Effective for a variety of predatory species in saltwater environments. Ideal for fishing in lakes and rivers through to sand and gravel grounds offshore.

Durable Construction

Built to withstand aggressive attacks from larger-sized fish.

Designed and Tested in Australia

Crafted for Australian conditions by a renowned lure expert Mick Molnar.

Why Buy from Fishing Tackle Shop?

We're not just another online store. At Fishing Tackle Shop, we live and breathe fishing. With over 20 years of experience in the industry, we've got the knowledge and passion to help you find the perfect gear for your next fishing adventure. We offer:

✅ Expert Advice: Our team of experienced anglers is always ready to answer your questions and offer personalised recommendations.

✅ Fast Dispatch: We get your orders out the door quickly, so you can spend less time waiting and more time fishing.

✅ Wide Selection: We stock a huge range of other fishing tackle from top brands, so you can find almost everything you need in one place.

✅ Competitive Prices: We offer great value for money, so you can get the best gear without breaking the bank.